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A Star Is Built - B.C. "Super House" Debuts On Asian Tv

VICTORIA - B.C. wood products will receive celebrity treatment and nationwide exposure in Mongolia this fall when a Vancouver Island designed and pre-built home becomes the star of a prime-time show, Forests and Range Minister Pat Bell announced today.

B.C. wood products have undeniable star quality. They have natural good looks, can play thousands of leading and supporting roles, and possess a durability that have will have people enjoying them for years, said Bell. The show will help establish wood-frame construction as a viable housing option in Mongolia, and further our exports to Asia, which is our fastest growing regional market.

The 'Super House' reality TV program will see a wood-frame house constructed in Mongolia's capital of Ulaanbaatar over 12 one-hour episodes. The show will feature cameo appearances by Mongolian celebrities who will ask questions about the many benefits of wood-frame construction. Super House will be aired prime time on Mongolia's largest commercial network starting in September 2009.

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